Thursday, 15 November 2018

How to develop a platform that offers real cashback?


We have developed an app to enhance the shopping experience with real cashback from some great retailers in Australia. We were the trusted website and app development partner for one of the Australian conglomerates.



Both the application and the website comes with an advanced functionality that transfers the cash back directly to the bank account. The idea of the real cashback mobile application and website whether you are shopping online or in-store was first of its kind in Australia.

Client’s Requirement

An aggregator app so that buyers can compare Australia’s leading brands and save time in shopping
Offer an end to end solution with both website and mobile application

E-gift feature for easy gifting

In-store deals offer to buy from favorite local and international retailers

Considering all possible requirements, we did a lot of brainstorming and designed the wireframe with a potential user journey. The motto was to make the cashback easy on everyday shopping.

To get the best design and look, and how we can implement the different features, we studied the users’ behavior based on the mission of the platform. Using the Google Analytics we measured and optimized the user acquisition. This implementation helps in future to check the number of visitors on both the mobile application and website.

After studying the market we came up with the web design. With a dynamic design that suits the purpose and the platforms are doing great. The strong UI for great customer experience comes with an organized look which helps the users get the right output.

Challenges & Solutions

As we were developing an aggregator platform, the challenge was to integrate the deals from the various third-party system and web services. The development of SOAP APIs let us successfully incorporate the web service to offer users with best results and prevent any long-term issues from affecting the users.

Adding the Stripe payment gateway was another challenge. It is one of the most flexible tools for e-commerce. We implemented it as an easy and secure payment solution.
Our technology stack is all boosted to offer the best website and application to various demands of the clients.

We design with the latest trends, emerging technologies, and development ethics to build a custom web design. Supporting the need of the business, aspirations, and demographics, our solution is tested to offer the best results.

There are many software features which the business can include on the app or website. It will help to enhance the overall business and will be ROI worthy.

If you are looking to develop software for your business, get in touch with us.      


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