Optimizing your website for the smartphone users is important now as its mobile-friendliness will decide its position on Google search results.
Mobile traffic has the potential to impact positively on your business.
Here are some mistakes which you need to avoid:
- Avoid using multiple URL
Go for a responsive website, built with a dynamic layout that can adjust according to the dimensions of any device. When the website outlook is same across all the, it is easier to use and helps enhance the user experience. Using separate URL for mobile and desktop will make the customer confuse. A single URL for mobile and desktop also mean that you don’t have to worry about of maintaining multiple.
- Cut down users irritation
Having a mobile website that takes too much time to load is not a good idea. Make sure the load time of your developed business website is as fast as possible. Recent research revealed that about 29% of the users might switch to another website if the ones they access are slow.
A recent survey also stated that 53% of the users left a website if it takes more than 3 seconds to load. Thus, quick downloading can multiply your ad revenue and boost visibility by 25%
- Cut boring things add good snippets
Snippets are the more information that helps to improve the website content. Usually shown as star ratings, pricing, images or even author information, these make your site looks interesting and original. Google also prefer such things. With Google advice, you will get more clicks and views.
- Not so mobile friendly
Users expect to get information easily and instantly. Carry research on the layout preference by your customers. Additionally, you may take the Google mobile-friendly test on your website to check if it is following all the rules. It works as a quick analysis and will let you know if changes are required. The mobile version of your site should come with a display of readable text, integrated common software, links placed for quick tapping, and adjustable contents.
- Not paying attention to important Calls to Action
It is necessary to place the CTA on the right position. Well-placed and well-designed CTAs work like wonder. You have to use action words to help the users navigate accordingly through your mobile site. Remember, this will make the user reach their desired location even if they are browsing on the go. Place CTA in the location which is easy for the thumb to reach.
People are now surfing Mobile web at a huge rate. There are a few other points which you need to pay attention. Consider this write-up as a basic guide. On our journey of the website development for mobile, we have optimized several pages for better results.
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